NETWORKING SERIES #4: Sweep the leg, Johnny
Do the one thing that none of your competitors have the guts to do. Earn a rabid and loyal following in the process.
In the last lesson, we learned how to master introducing yourself into any new Networking Event scenario by learning to apply Group Social Dynamics. But once you're there, then what???
I meet people all the time who go into a Networking Group for the first time (or maybe a 2nd or 3rd time) and they were taught to set goals for that event. Maybe it's to collect a certain number of business cards, pass out a certain number, or worse yet, set up X number of appointments.
They have that air of desperation on them. You see them and know who they are. The problem is that it was or is you and me. I know I was like that for a long time.
We're all in sales, so setting expectations and goals for these events is a good thing, right? It is when you have control over the outcome. But setting expectations like these for a Networking Event can be poisonous to your mindset and morale when your expectations don't match the results because you don't control the outcome.
So how do you go about controlling the outcome in a group of people you barely know? If you ask your sales trainer, he will stand there dumbfounded -- because it's like asking a dog to do math.
In today's lesson, I'm going to show you exactly how to do this. And the really cool part? It's really simple, but completely counter-intuitive.
So enough reading. Click on the video above to access Episode #4.
Talk to you soon,
Matt
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